Our Brands

Each product in the Brainy Kids range is distinct, yet the range has a consistent identity. A look and feel which will command shelf presence.

The educational philosophy embraced by the Brainy Kids range is to encourage children’s curiosity about our amazing world.

Eric Carle’s beautifully illustrated children’s books are known the world over. 70% of households with children ages 3-5 own at least one Eric Carle book. Complement your child’s reading with our delightful range of games and puzzles.

Everyone loves slinky! Poof-Slinky, Inc is a leading manufacturer of basic and classic toys including the Slinky spring toy. A total of 300 million Slinkys have been sold since introduction in 1945 at Gimbels department store. With roots going back over 60 years, Poof-Slinky Inc has established a solid niche in the toy marketplace.

The biggest, coolest, most amazing, fabulous, complete, trendiest, creative tween brand in the universe! It's all about giving young girls the opportunity to be unique and distinctive through personalisation and freedom of expression. Fashion kits, accessories and sketchbooks!

ZOOB is an award-winning building set with a difference - the pieces move after you put them together! ZOOB pieces snap, click and pop together 20 different ways.

There’s no limit to what kids can build, and because ZOOB pieces can move, kids can play with their creations.

Founded in 1985, University Games have developed over 200 games in the past 23 years. Now in over 28 countries, the company has become a major player in the international game industry through increased distribution, better marketing, experienced staff and strategic acquisitions including Great Explorations, Colorforms and BePuzzled.

Robotime offers a world first in 3D puzzle technology.

Their DIY dinosaur range can be controlled electronically to roar and bite or walk. There is no need for glue or screws, making this range hassle free, fun and educational!

Based on Europe’s number one construction brand! Inspired by the distinctive black and yellow building and construction themes of the real life brand.

Our extensive range includes JCB vehicles, role-play, wheeled and outdoor toys and the My First JCB range of character designed toys and vehicles.

The classic British card game since 1977 and now in 15 other countries! Owned, devised, designed and produced by Winning Moves UK - a leading London-based games company. Approximately 80 million packs have been produced worldwide since Top Trumps first hit the shelves in 1977. Our range now includes the internet sensation Moshi Monsters and hit TV show Top Gear.

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